Posts in Authenticity
5 Ways to Make Your Brand Stand Out Online

But first, why is it important to make your brand stand out online? Because as of January 2019, there are over 1.94 billion active websites. You read that right.

With over 1.94 billion active websites, it’s absolutely crucial that you learn how to stand out so that you don’t just blend in!

Because blending in = forgotten. And getting forgotten = not good for business.

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How To Be An Authentic Entrepreneur

People can spot a fake a mile away. They aren't afraid to air some dirty laundry and anything you put out there will be scrutinized. If it doesn't measure up to "genuine" it WILL get called out. Scary thought, huh? More and more, making the wrong move in marketing can be catastrophic to your company and have negative effects on your business.

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What Does Being Authentic Online Mean?

It’s easy to say “be authentic,” but what does that really mean, especially in the online world?

Everyone wants to be authentic. It’s one of the new buzzwords and for good reason. But many of the people who preach its virtue often don’t understand exactly what the word means.

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